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All content © 2010 by Mark Mroz
Most of my conversations with people who want more hits on their website and want their site at the top of Google searches usually have a duped mentality. Back in the days when the interwebs was new and mostly broken, search engine optimization was somewhat legitimate. I remember having a folder of bookmarks to an admin page on most of the popular search engines so I could submit mine and my clients sites on a regular basis to “bump up” the results.
That never really worked.
Some say that blogs are passe. HA!… funny little man. Blogs became really big about decade ago. As time went on, other forms of personal & professional content became easier to share via podcasts, video podcasts, youtube, etc. But none of that replaced the good ol’ blog. That’s like saying that movies replaced books. Blogs are here to stay, so get used to it. And if you want your site to be seen, the best thing to do is create content for it continuously so that search engines can pick it up.
Now, audio and video is great, but a robot can’t scan those files for anything useful; they need words. That’s right, words. So, go ahead and post your images, videos, podcast, whatever. But remember that it doesn’t end there. You need to write something useful about it.
A robot isn’t going to watch your video and find information from it that it can relay to the internet (e.g. “Wow, look how hard that kid hit his dad in the nuts with the bat!”). Nope, you need to tell that robot what it is looking at. Remember, searches are still performed with text (words!).
You, like myself, may not be a good writer. But it’s not so much how well you write, but that you do write something… accurate. Get your content out there. Get a blog. Be active and you will see those results over time.
Read this: “Spammers, Evildoers, and Opportunists” by Derek Powazek
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wait… when the crap did you get a blog?! Did you write this?
I did write it. I had a blog a while back but… ah, whatever, I’ve got a blog now.
thennnnn… where is your source buddy?
wait. never mine. I read what you said as “I didN’T write it”.
The implementation and utilization of blogs have been a standard recommendation amongst the SEO community for quite some time now (years). A somewhat misleading title, as I fail to see any legitimate argument here.
Are you a SEO?
Thanks for the confirmation, since I’m only relaying information rather than stating an argument. Cheers.
Extremely concise and useful for our upcoming enterprise. Thrilled to see yours blooming. Jackie
“Blooming” is a funny term. Thanks.
I am just a beginner in Search Engine Optimization and i am still doing quite a lot of research about basic SEO,
I admit, I have not been on this webpage in a long time… however it was another joy to see It is such an important topic and ignored by so many, even professionals. I thank you to help making people more aware of possible issues.